Privacy policy

Greetings, Meatheads. This Privacy Policy describes how your personal info is collected, used and shared when you visit or make a purchase from hardbodysbiltong.com (hereafter referred to as the/our “Site”). We’ll try not to bore you as we go through the various aspects of our policies, but thus was written by lawyers, and they, by definition, are terribly boring people. Sorry, lawyers. 

Personal information we collect

While visiting the Site, we automatically collect certain data regarding your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. Additionally, as you browse our Site, we collect stats about the individual web pages or products you’ve viewed, which websites or search terms referred you here, as well as some info about how you interact with our Site. We refer to this automatically-collected data as “Device Information”.

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
  • “Log files” track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons” ,“tags”, and “pixels” are electronic files used to record information about how you browse the Site. 

When you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address and payment info (including credit card numbers, your email address and phone number). Ironically, we refer to this information as “Order Information”. When we talk about “Personal Information” in this Privacy Policy, we’re talking about both Device and Order Information.

How do we use your personal information?

We use the Order Information that we generally collect to fulfill any orders placed through the Site (including processing your payment info, arranging for shipping and providing you with invoices and/or order confirmations)

Additionally, we use this Order Information to:

  • Communicate with you
  • Screen our orders for potential risk or fraud 
  • When in line with the preferences you’ve shared with us, provide you with information or advertising relating to our products or services 


We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). The better we do, the more new products we can offer. 

Sharing your personal Information

We share your Personal Information with third parties to help us use your Personal Info as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how you Meatheads use the site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. And wouldn’t you know it, you can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information in order to comply with applicable laws and regulations, for example to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more particulars about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can always opt out of targeted advertising by using the links below (but then you might miss out on what we have coming down the pike next):

Additionally, you can also opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. As just mentioned, we highly recommend that you keep receiving our advertising. Just for the giggles.

Do not track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser..

Your rights

If you’re a European resident, you have the right to access personal information we hold about you and to ask that your personal info be corrected, updated, or deleted. If you’d like to exercise this right, please contact us through the contact information below.

Additionally, if you’re a European resident, we note that we’ll process your information in order to fulfill any contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests as listed above. Also, please observe that your info will be transferred outside of Europe, including to Canada and the United States.

Data retention

When you place an order through the Site, we’ll maintain your Order Information for our records unless and until you ask us to delete this info.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. 

Minors

The Site is not intended for individuals under the age of 18. If you’re younger than 18, ask your parents to order your Biltong for you. While you’re at it, respect your elders, drink lots of water, and don’t believe everything the media tells you. 

Contact us

For more deets about our privacy practices, should you have any questions, or even if you’d like to make a complaint, please hit us up at hello@hardbodysbiltong.com. We’d love to hear from you.